Klarna
Klarna, a leading global payments provider, sought to evaluate the Shopify app ecosystem to determine its potential for driving merchant engagement and integration opportunities. Panagora was tasked with developing a branded Shopify app that simplifies onboarding, automates data handling, and connects merchants seamlessly with Klarna and Pricerunner platforms.
This case study highlights Panagora’s collaboration with Klarna to develop the Shopify app for Pricerunner. Designed to help streamlining merchant onboarding and integrating product data with Pricerunner as the first step, the app serves as a foundation for a scalable, self-serve solution that aligns with Klarna’s strategic goals.
Insights
Klarna faced challenges in onboarding merchants efficiently and ensuring data accuracy across systems. Existing processes relied heavily on manual interventions, leading to inefficiencies and delays. The need for an automated, self-serve solution became apparent to improve merchant experiences and provide scalable growth opportunities within the Shopify ecosystem.
Idea
Panagora proposed a comprehensive Shopify app tailored to Klarna’s needs by enabling self-serve merchant onboarding with automated validation processes. The app integrates product data with Pricerunner’s API for seamless synchronization, while generating and validating product feeds to ensure compatibility and accuracy.
By minimizing third-party dependencies and leveraging native Shopify functionalities, the solution provides a robust foundation for improved efficiency. The project unfolded in phases, beginning with design and functionality specifications, followed by iterative development and testing. This approach ensured alignment with Klarna’s goals and allowed for real-time feedback and adjustments.
Panagora’s long expertise e-commerce and Shopify technology helped us create a self-serve, scalable solution that simplifies merchant onboarding and ensures data accuracy in our systems. This is the first step for future growth and innovation on the Shopify ecosystem.
Impact
The first version delivered a functional Shopify app that successfully met Klarna’s objectives. It streamlined merchant onboarding with minimal manual intervention and automated product feed generation, integrating seamlessly with Pricerunner to reduce errors and enhance data accuracy. The app’s scalable architecture lays the groundwork for future enhancements, providing Klarna with a reliable tool to engage merchants effectively and optimize operations.
