Panagora
Voo Hero Image Landscape

A new chapter for the legendary Voo Store. A refreshed design and migration to Shopify Plus.

Intro

Voo Store Shopify Plus, Custom Native built solution.

How we elevated Voo Store's online presence with a cutting-edge e-commerce solution to more efficiently handle growing traffic and demand.

Insights

Voo Store, a well-known and established fashion retailer, recognized the need to overhaul its digital presence to stay competitive in an evolving market. The existing platform on Shopware 6, was plagued by performance limitations, stock management issues, and a lack of essential features, leading to overselling and a suboptimal user experience. As customer expectations for personalized and mobile-friendly shopping experiences increased, Voo Store sought a scalable and high-performing solution to meet these demands.

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Panagora’s dedication has definitely played a crucial role in our success and I cannot imagine a better collaboration. I am truly happy with the successful completion of the project. We still have many areas to address in both short and long term, but I am confident that our strong partnership will continue to drive us towards even greater success."

Joonwoo Park, Head of Ecommerce, Voo Store

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Idea

Voo Store selected Panagora to lead their migration to Shopify Plus, aiming to create a differentiated look and feel for the brand. Panagora’s expertise in UX design and experience with high-performing e-commerce solutions made them the ideal partner. The new platform focused on delivering personalized user journeys, multilingual and multi-market capabilities, and custom content management features. With Shopify Plus at the core, Voo Store’s new platform offers flexibility, improved stock management, and seamless mobile interactions, all while providing a visually immersive experience through custom designs, videos, and dynamic editorial content.

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Impact

The collaboration between Voo Store and Panagora has resulted in a powerful and user-centric e-commerce platform. Key impacts include:

  • A redesigned storefront that offers a personalized and intuitive shopping journey, improving customer satisfaction and loyalty. With a seamless mobile experience that caters to growing customer demand for flexibility in their shopping preferences.
  • Improved inventory workflows and stock management has led to better order processing which minimizes the risk of overselling. Providing a stable and scalable platform for future growth.

With Shopify Plus as the foundation, Voo Store is now equipped to scale operations and manage high traffic with ease. The visually compelling design and immersive content help differentiate the brand in a competitive market, ultimately driving increased conversions and revenue.

Voo Store has not only met its current needs but has also laid the groundwork for future growth. The partnership between Voo Store and Panagora demonstrates the potential of combining strategic insights with cutting-edge technology to create a truly transformative digital experience.

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Getting inspired by our work and curious how we can help elevate your business? Reach out to us, and let’s arrange a meet and greet to discuss your goals and how we can drive your success.